Measured by a tailor, or at home?

We will cut your suit to whichever set of measurements you give us, and both routes are included in the price. The honest difference is smaller than you might expect, and it comes down to who is holding the tape.

A partner tailor

A short appointment — fifteen or twenty minutes — at a local alterations shop we have partnered with. They take every measurement we need, note how you stand, and send it all straight to us.

The advantage is not really accuracy on any single number. It is that they have measured thousands of people, so they notice things a tape doesn't record: one shoulder lower than the other, a forward stance, whether you carry weight in the front or the seat. Those judgements are what stop a technically correct suit from looking slightly off.

The disadvantage is that you have to go somewhere, and we only have partners in some areas so far.

At home

Thirteen measurements with a soft tape, following an illustrated guide that shows you exactly where each one goes. It takes about twenty minutes. A helper makes it much easier and noticeably more accurate — the measurements that go round your body are the ones that go wrong alone, because the tape sags behind you where you can't see it.

If you would rather not measure your body at all, you can measure a jacket and trousers that already fit you well instead. Lay them flat, measure the garment, and we work backwards. It takes ten minutes and needs no helper.

A person who has never measured anyone, working carefully with a helper and a guide, gets a very good result. Rushing alone is what causes problems.

Either way, a person checks it

Whichever route you take, your numbers go to our fit team before anything is cut. They compare your measurements against each other and against your photos, and if something doesn't add up — a chest and a jacket waist that can't both be right, a sleeve that looks short for your height — they come back and ask rather than guessing. That check is the same for everyone.